Marketing Product Dove free essay sample

STP Segment Target Group Personal Health Care – Soap , Hair Care Deodorants Targets women of all ages, shapes sizes Dove is committed to help all women realise their personal beauty potential by creating products that deliver real care. Positioning SWOT 1. Dove contains 1/4 moisturizing cream 2. Zero pH levels 3. Flagship product of HUL with strong brand awareness through advertising and branding 4. Promises not to leave any residue on the skin 1. Highly priced for the Indian Market 2. Targets only the female segment 1. Can target male audience 2. Continuous innovation 1. Increased Competition in this market segment 2. Popular only in Metro cities 3. Only for higher income and upper middle class group Strength Weakness Opportunity Threats 4 P’s Of Marketing Product Dove product line includes a variety of skin care soaps. Its range includes a variety of products such as antiperspirants/deodorants, body washes, beauty bars, lotions/moisturisers, hair care and facial care products . Place The dove products are manufactured in The Netherlands, Hammold, Indiana, USA, Germany, Ireland and Brazil. We will write a custom essay sample on Marketing Product Dove or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Dove enjoys its highest share in Canada, unilever canada played the lead role in the global marketing push for the brand. It markets its products globally Promotion Media channels: consumer magazines, tv, outdoor ,road shows. Dove regularly uses magazines for advertisement such as, cosmopolitian, marie claire and elle. Dove released a marketing campaign in 2008- playing less on super models, laying more emphasis on â€Å"real beauty† real , normal people posing for the camera. Price Initially the brand was not successful in India because of its high prices. (example: dove soap’s initial price was around Rs. 50 that put of even the premium customers). WAfter the â€Å"Campaign for real beauty† the brand lowered its prices which had somewhat become reasonable. (example: dove soap was now available at Rs 28). Competitors Olay (Procter Gamble) Neutrogena (Johnson Johnson’s) Nivea (Beirsdorf’s)

Media Portrayal on Youth Women Minorities essays

Media Portrayal on Youth Women Minorities essays Mankind has now reached the time where Television and the Media has become one of the most influential resources, which all people frequently use in their everyday lives. With at least one television present in each household in America, families have incorporated all that television brings to the public into the privacy of our homes. Though the concept of Television is still fairly new, Media has been in existence dating back to biblical times. Aware of its indescribable power, many have used the Media and its resources to promote individuals personal propagandas, and to bring forth issues and concerns that the government would like the general public to focus on. While the Media has been used to dramatize the struggles of different groups, in order for the public to see how much discrimination groups was forced to experience (Civil Rights Movement). The Media has also been used to discriminate on other types of groups. It is known that Television and the Media has greatly impacted the lives of peoples in the 20th Century. How the public interprets the information that is given, can affect individuals views and outlook on society. That is why it is important to explore how the media has portrayed different types of groups, and in what ways has it affected the lives that people live today. By examining how the Media has portrayed Women, we might be able to find how certain outlooks and generalizations in our society have come to be. The story of Adam as it was written in the bible, revealed that Eve was the first to give into temptation by tasting the forbidden apple, which GOD strictly forbade them to touch. Through out History, it was very hard to find many instances that would show Women in a more positive light. Instead I have encountered many instances where the women were mainly seen as ...

The Continental Divide and How the Rivers Flow

The Continental Divide and How the Rivers Flow Every continent except for Antarctica has a continental divide. Continental divides separate one  drainage basin from another. They are used to define the direction that an areas rivers flow and drain into the oceans and seas. The best-known continental divide is in North America and it  runs along the Rocky and Andes mountain ranges. Most continents have multiple continental divides and some rivers flow into endorheic basins (inland bodies of water), such as the Sahara Desert in Africa. The Continental Divide  of the Americas The Continental Divide in the Americas is the line that divides the flow of water between the Pacific Ocean and the  Atlantic Ocean. Rain or snow that drains on the east side of the Continental Divide flows toward the Atlantic Ocean.Precipitation on the west side drains and flows toward the Pacific Ocean.   The continental divide runs from northwestern Canada along the crest of the Rocky Mountains to New Mexico. Then, it follows the crest of Mexicos Sierra Madre Occidental and along the Andes Mountains through South America. More Water Flow Divides in the Americas To say that any continent, including North America, has a single continental divide is not entirely true. We can continue to divide the flow of water (called hydrological divides) into these groups: East of the Rocky Mountains and north of the Canada-U.S. border, the rivers flow into the Arctic Ocean.Most rivers of the central U.S. flow into the Gulf of Mexico via the Mississippi River. Indirectly, this is an Atlantic Ocean drainage.Rivers on the east side of Mexico and Central America also drain into the Gulf of Mexico.Rivers around the Great Lakes and along the entire east coast of Canada and the U.S. flow directly into the Atlantic Ocean.South America has a true east-west continental divide. Everything east of the Andes flows into the Atlantic Ocean and everything west flows into the Pacific. The Continental Divides of the Rest of the World It is easiest to talk about the continental divides of Europe, Asia, Africa, and Australia as a whole because many of the drainage basins span all four continents. The Atlantic Ocean:  Along the entire western coast of Europe and Africa, the rivers flow into the Atlantic Ocean.The Mediterranean Sea: The southern part of Europe, most of the country of Turkey, and many rivers in the northern part of Africa drain into the Mediterranean Sea. Most notably, the Nile River  flows north and has a drainage basin that reaches south past the equator.The Indian Ocean:  Ã‚  The rivers of countries that surround the Indian Ocean flow into it. This includes most of the eastern coast of Africa, the Middle East, India, and Southeast Asia as well as the majority of  Australia.The Pacific Ocean: Along the eastern coast of Asia and Australia, the rivers flow into the Pacific Ocean. This includes China and much of Southeast Asia along with all of the island nations that fill this area of the Pacific.The Arctic  Ocean:  The majority of Russian rivers flow into the Arctic Ocean.Endorheic Basins: Asia and Africa are home to the largest endorheic basins whe re the rivers empty into deserts, large lakes, or inland seas.

Customer Relationship Management at Ford Essay Example | Topics and Well Written Essays - 1250 words - 13

Customer Relationship Management at Ford - Essay Example According to the management, the success or failure of our business depends upon the client problem solving and maintaining sound customer relationships. Ensuring customer satisfaction is the key principle for making the business a success because satisfied customers are the ones’ who will come again to buy the products, they are less receptive to the competitor's advertisement and they will increase the credibility of the firm by viral marketing (Importance of Customer Satisfaction). On the other hand, customer problems will cost the company in terms of lost sales; it will also hamper future purchases by the customers. And will cause a negative word of mouth behavior. Once a customer is dissatisfied and is lost in a competition it becomes exceedingly difficult to get him back to the brand again. Customer retention is the key to a prosperous business and according to the Pareto’s Principle, 80% of your business will come from the 20% of the customers. Therefore, it is i mportant not only to retain customer but also to instill customer satisfaction. So Ford needs to address the customers’ issues and problems effectively and efficiently to make sure they don’t lose out their customers to the competition. Â  As a result, the traditional philosophy that says a customer is a king is still applicable to modern-day business practices. Customer relations at Ford are comprised of two different channels, namely, end customers and dealers (Cisco).

Integrated Marketing Communications Programme for the Ashcroft Essay

Integrated Marketing Communications Programme for the Ashcroft International Business School at Cambridge and Chelmsford - Essay Example These campuses attract not only students from the East of England but also in mainland Europe. With its commitment in making the higher education accessible to all, the university is tapping the global market by creating an extensive network of contacts with several institutions across the world. In line with the continuously changing challenges in the market environment as well as the increasingly tight competition within the local and international school industry, the university has to put in extra effort in strengthening its existing marketing communications programme. This study will discuss about the proposed strategy for the AIBS’s market segment, the characteristics of the student body, multi-cultural issues, and the chosen cost of methods using several communication methods. Another highlighted topic is the importance of measuring the effectiveness of each marketing communications used. Comparing the proposed strategy with the ones used by a similar establishment would be useful in determining the possible outcome of the proposed strategy. The market segment of AIBS includes international students planning to enrol in business related courses. The current market of AIBS has a total of 3,000 undergraduate, postgraduate, and professional students. AIBS employs over 80 ‘full-time’ professional teachers to handle the students. The students were given the option to study on a full-time or part-time basis. Among the 3,000 students, 2,000 are foreign or international students coming from more than 100 different countries worldwide.3 Working students are composed of 20% of the total population. Based on UKCOSAi statistics regarding the international students in UK Higher Education (HE)ii, there are a total of 268,295 international students all over England; accounting for a total of 84.26% all over UK. Among the 268,295 international students, 13% or 34,878.35 students are

Winter season Essay Example for Free

Winter season Essay It was the Khandpaath of Baishakhi Gurpurab in 2010 at our local gurdwara Metiabruz, Khandpaath: it is an unbreakable continous reading of SRI GURU GRANTH SAHIB (HOLY BOOK OF SIKH, Total pages 1430), Readers are changed frequently after like 2 hours and it takes approx 50 hours to complete. It was a sunny day, saturday afternoon, after day time langar or lunch, i was sitting alone, i had no idea that this day going to impact my life forever. PUJA was very naughty and fool, i was very shy to girls from the beginning because i did not know how to talk with them and what they like, i was not used to, girls like appreciation, no matter who is the person and even if it is a false applause, i did not want to hurt them and that is the bad and last impression. She asked me for whom i am dreaming, but i was not, but i told her funnily that yes i was dreaming of a girl, she asked, who is she?, tell me, i know everyone, I will try to make your match for sure . i said, i really do not know who is she, but if i need your help, i will ask you for sure. she went away. My friend, Mantej, was present there and he was not good in study at all, he need someone to write his project, he asked me if i can write on his behalf, i told him better you tell puja, she is very helpful. He was scared of being rejected by puja, but puja asked for some choclates as a fees, project was very important to him but it did not seems. one can never rely on someone if its too important, he was happy that someone took charged for his project, i was doing something on Mantejs mobile , suddenly i got a missed call on his no., i told him you got a missed call, he said just feed it, it is no. of puja, he exchanged mb. no. to get updates, i saved it but dont know what happened wrong i thought to tease her because she offers me her help. Puja was not good looking at all with no personality and unattractive. I remember few days ago at Rashbehari Gurudwara, baikshaki gurpurab, she made her identity as a SIKH by performing religious rituals. I messaged her that now you are follower s of a sikh religion so stop your foolish activities like flirting with different guys at one time, she replied in curiousity, who are you? , do not preach me. It was a beginning of a chat, puja tried herself very hard to reveal my identity but not succeeded. One evening i got message from two mb. nos. , one was new and the other one was of puja. i was sure  that the new no. is any of pujas friend because she asked me that who am i after she told me that she lives in B.N.R, behind Marine club, in family was only dad mom and a brother. Though she addressed her punjabi, i was failed to identify her because i knew everyone almost in radius of 2km. B.N.R is like 2km from my home and there was no punjabi family behind Marine club. I also told that my name is Tejpal singh, resides at Ekbalpur, study in st. Thomas school, where puja is used to study, now my this fake address confused them more because i told the name of pujas school. The very next morning, i and new no. were chatted something about sex and ended up the chat with abusing each other. i thought it was the end of chatting new no. but it was not. it was now like a daily schedule, at night both puja and new no. used to chat with me. After in few days, i got addicted with chat of new no. and attention from puja got divert. It was obvious because puja had number of boy friends and she was not going to spoil her time with an unidentify personality. now even i got excited to disclose who the new no. is. puja had strong feelings that i am tejpal singh because one day new no. called me for a minute to listen my voice. i had a different tone of punjabi. punjabi language get change a little bit after a district. In punjab, i was from MOGA district and she was from HOSHIRPUR, so there is quite differences in the same sentences. On sundays, puja used to ask my friend about my mb. no. but i told earlier everyone that if puja asked you about my new relaince no. th en just tell i have only hutch no., they all said all right. First puja asked me that it was you who message me, i simply said no, why i will do. she told that i know it was you. she asked my every friend but no one said truth to her because they were also enjoying. But that day i came to know that the new no. is her cousin sister SONA.

Capital Punishment Must be Abolished Essay -- Death Penalty

Capital Punishment Must be Abolished Is capital punishment just? The death penalty is a controversial issue for most people. Supporter’s claim that it eliminates repeat offenders, deters potential murderers and is the ultimate retribution. Opponents denounce it as murder, say that it does not cause deterrence but rather promotes violence and claim that it introduces the chance of an innocent person being executed. Due to the arguments presented by both sides and because of my own personal beliefs, the argument against legal execution is most compelling. The idea of putting another human to death is hard to completely fathom. The physical mechanics involved in carrying out a death sentence on another person, regardless of how much they deserve it, is beyond human understanding. In the United States, there are thirty-eight states that have the death penalty and twelve without capital punishment. The first method used was in New York in 1890 and is still in use in thirteen states. â€Å"Old Sparky† was the horrific outcome of Thomas Edison’s attempt to show the dangers of the AC power supply being promoted by his rivals (Anderson, 51). The condemned is strapped to a wooden chair, electrodes are attached, and a shock of thirty thousand watts is applied. The prisoner is literally cooked internally, and death may require multiple shocks. When someone was executed with the electric chair the ceremony usually took place close to midnight. This was because at that hour they knew not many people were using electricity; the chair needs thirty thousand watts or the equivalent of four hundred seventy-five-watt light bulbs turning on at the same time. More than one shock was usually required to kill the criminal, so it drained a massive a... ... be abolished from all remaining states that it still exists in. BIBLIOGRAPHY Rauch, Jonathan. Death by Mistake. New York: Times Books, 1998 Frame, Randy. A Matter of Life and Death. Boston: Northern University Press, 1994 Prothrow, Deborah. Deadly Consequences. New York: Harbor Collins Publisher, 1991 Anderson, David. Crimes of Justice. Brooklyn: Times Books, 1988 Williams, Mike. The Last Supper. Chicago: Times Books, 1989 Cabana, Donald. Death at Midnight. Boston: Northeastern University Press, 1996 Gross, Samuel. Death and Discrimination. Boston: Northeastern University Press, 1989 Baker, Robert. Capitol Punishment. Boston: Northeastern University Press, 1987 Shapiro, Joseph. The Wrong Man on Death Row. Chicago: University of Illinois Press, 1988 Jackson, Bruce. Law and Order. Chicago: University of Illinois Press, 1984 Capital Punishment Must be Abolished Essay -- Death Penalty Capital Punishment Must be Abolished Is capital punishment just? The death penalty is a controversial issue for most people. Supporter’s claim that it eliminates repeat offenders, deters potential murderers and is the ultimate retribution. Opponents denounce it as murder, say that it does not cause deterrence but rather promotes violence and claim that it introduces the chance of an innocent person being executed. Due to the arguments presented by both sides and because of my own personal beliefs, the argument against legal execution is most compelling. The idea of putting another human to death is hard to completely fathom. The physical mechanics involved in carrying out a death sentence on another person, regardless of how much they deserve it, is beyond human understanding. In the United States, there are thirty-eight states that have the death penalty and twelve without capital punishment. The first method used was in New York in 1890 and is still in use in thirteen states. â€Å"Old Sparky† was the horrific outcome of Thomas Edison’s attempt to show the dangers of the AC power supply being promoted by his rivals (Anderson, 51). The condemned is strapped to a wooden chair, electrodes are attached, and a shock of thirty thousand watts is applied. The prisoner is literally cooked internally, and death may require multiple shocks. When someone was executed with the electric chair the ceremony usually took place close to midnight. This was because at that hour they knew not many people were using electricity; the chair needs thirty thousand watts or the equivalent of four hundred seventy-five-watt light bulbs turning on at the same time. More than one shock was usually required to kill the criminal, so it drained a massive a... ... be abolished from all remaining states that it still exists in. BIBLIOGRAPHY Rauch, Jonathan. Death by Mistake. New York: Times Books, 1998 Frame, Randy. A Matter of Life and Death. Boston: Northern University Press, 1994 Prothrow, Deborah. Deadly Consequences. New York: Harbor Collins Publisher, 1991 Anderson, David. Crimes of Justice. Brooklyn: Times Books, 1988 Williams, Mike. The Last Supper. Chicago: Times Books, 1989 Cabana, Donald. Death at Midnight. Boston: Northeastern University Press, 1996 Gross, Samuel. Death and Discrimination. Boston: Northeastern University Press, 1989 Baker, Robert. Capitol Punishment. Boston: Northeastern University Press, 1987 Shapiro, Joseph. The Wrong Man on Death Row. Chicago: University of Illinois Press, 1988 Jackson, Bruce. Law and Order. Chicago: University of Illinois Press, 1984

How Reality Telivision Promotes Teen Pregnancy Essay

Reality television often has the tendency to present an unrealistic view towards issues regarding real life situations. Teen pregnancy is one of the most misleading topics presented on reality television. Tabloids feed off of the shows’ popularity by plastering the pictures of the teens on magazines and online, making them seem more appealing. Teen pregnancy as presented on reality television shows is irresponsible, dangerous and misleading by promoting an unrealistic view of young parenthood, encouraging pregnancy and glamorizing the consequences that result from such issues. Parenthood is the leading cause of girls dropping out of school. More than 50% of teenage mothers do not graduate from high school. The United States has one of the highest teen pregnancy rates in the western world. Bearing a child at any age can be difficult but for teenagers it can have substantial negative effects not only for the teen but also for their families. Since teenagers are mainly dependent on their parents or guardians this burden is pushed back on them as well. Studies show that 3 in 10 American teen girls will get pregnant at least once before the age of 20. That’s nearly 750,000 teen pregnancies every year and about 25% of teen moms will have a second child within two years of their first child. In some cases, children born from parents who are adolescent will have more behavioral problem and poorer education than those children born to more mature aged parents. Childbearing also costs U.S. taxpayers billions of dollars due to increased public assistance programs, foster and public health care. Despite these unfortunate facts, between 1991 and 2013,  the teen birth rate has decreased from 61.8 to 26.6 per 1,000 teens. Although the birth rate has dropped, the U.S. still has the highest birth rate compared to other developed countries. According to a report by the Guttmacher Institute, 82% of teen pregnancies are unintended. Teen Mom is a reality show aired by MTV that broadcasts the lives of teenagers who are dealing with parenthood. Besides their dealing with parenthood they also have to face the challenges of finishing school, moving out of their parents’ home, finding a job to support their child and possibly their higher education. While these are ultimately real life situations and challenges today’s society has a more lenient view towards pregnant women that are not married. Although majority of teens deal with the same issues once they are faced with having a child there are some pieces of reality television that is not much of a reality which can cause teens to be less concerned with how realistic theses shows are. Majority of the mothers on these shows have the full support of their parents whether it be finding them a home, watching the child while the teen is working or at school, and even monetarily. Not every parent will be supportive of their child having a baby nor will every parent be willing to assist their child in any way shape or form. Unfortunately it is not common for the fathers of the children to be uninterested in caring for the child or being financially responsible for their child. However, not every father is represented or acts like a â€Å"dead beat† father but the way they are represented on these shows does not realistically present the same outcome for each family. Aside from misrepresenting young parenthood the shows aired by MTV are often criticized of glamorizing teen pregnancy. The â€Å"stars† of the show are given extra publicity by having their names and faces on magazines and articles online with things regarding their lives outside of their pregnancy. A study found that the teens who watch shows such as â€Å"Teen Mom† and â€Å"16 and Pregnant† have a skewed idea of young parenthood. Teens who watch these shows heavily are led to believe that the young moms have supportive partners, substantial income and an enviable lifestyle which is a completely  untrue reality for other young parents who do not lave camera crews recording their every move. In a high school survey of 185, researcher were able to link teens who watched these reality shows with unrealistic views of what it is like to be a young parent. The teens seems to believe that being a young parent was easy which might increase the likelihood that they would be less cautious of having safe sex, not being so concerned with the consequences that can stem from unprotected sex. While talking about teen pregnancy majority of comment and conversations focus on the negative aspects, but there are certain aspects that people can consider when talking about such an important issue. Although teen parents are having a child it does not make them fully mature, this leaves room for the teens to grow and develop along with their child. Having a baby is a life changing thing and often it leads people to want more for not only themselves but also their child. This realization can lead to being more responsible not only with their lives and their baby’s life, but with what they have going on around them such as being employed to support their child and even gaining or continuing their education to make a better life for themselves. Balancing school with parenthood can be easier than balancing with a career. Since school often has flexible hours, or at least hours you can choose yourself, which allows you to give yourself more time. A full time college student has an average of 12-15 hours a week to take classes, with another 10-12 hours dedicated to studying there would be a max of 30 hours a week dedicated to school work. On the other hand a career takes up at least 40-60 hours a week without the luxury to have such flexible hours. In young parenthood there are some upsides that can be beneficial to the parents and the child but the cons outweigh the pros by far. Not only does the teen have to grow up faster and have greater responsibility than they usually would they are faced with a lack of socialization. Not being able to hang out with friends, going to prom and engaging in normal teenage  activities can cause young parents to feel more alone. After understanding pregnancy from either experience or an actual realistic experience teens will realize that pregnancy is a very serious thing and is even harder when you are young and cannot fully and independently care for yourself and your child. Unfortunately, reality shows like â€Å"Teen Mom† and â€Å"16 and Pregnant† only show partly what the teens have to deal with and even then it does not amount to the emotional aspects of dealing with such a life changing issue. Despite the seemingly positive results from teen pregnancy, there are more negative aspects in which reality shows try to glamorize which poses more levity to becoming a young parent. Should these shows be considered â€Å"realistic† when there are millions of teen parents who know what true parenthood is actually about?

My Term Paper

Principles Of Management Wk 1: Dis In this week’s discussion you will begin to explain the four management functions and the evolution of management thought. In Chapter 11, â€Å"Motivation† read pages 360-390 and answer questions from â€Å"Why Won’t They Take a Break? † on page 391. Discuss the following: Which motivation theory(s) do you think would help communicate the importance of vacation time to your employees? I would go with McClellands learned needs theory. This theory suggest that people are motivated by need of affiliation as well as achievement.I think by explaining to employees the benefit of vacation time could be used to express the importance of it, by suggesting to employees that vacation time can be used for time other than the goal to save for a vacation. emergency's can arise and vacation time is a helpful way to get through what could possibly be a tough patch as well as the perks of taking vacation time for in fact a vacation. the b enefits could be used to suit the individuals needs as well as personal goals. How would you convince your employees that working less hours, not more, is more beneficial for them and the company?I would honestly explain to my employees how working less hours can prevent them from becoming ‘burned out' and decreasing performance. I would also explain plainly how by working more hours when not necessary is draining on the company and its ability to afford the employee's salary's. however i would one on one discuss the goals of each employee using McClellands theory's to work with the individual at reaching those personal goals even with a lack of excessive hours required. Please remember to cite the text and any outside sources used. Wk 2: DisConsider the particular management functions which apply to scenarios such as domestic and international business. For this week’s class discussion you will locate a news article which will help you to explain and apply these manage ment functions. First, find a recent news article about an organization that is experiencing change. Then, discuss the following: How is the organization applying each of the four functions of management (planning, organizing, leading, controlling) to address this change? I found a news article on Starbucks. Starbuck has a threat to their coffee supply due to climate change.Starbuck used the four functions of management and their results are showing success. Planning: Their goal is to reduce the Green House Gasses. Their means to succeed is to come up with an efficiency program to reduce their environmental footprint, use reusable energy, and reduce carbon emissions Organizing: They tried to talk to congress to take action but failed. So they started to work with local producers to take their own action. Leading: They partnered up with Conservation International to improve their production, and to conserve and restore natural habitat. The also worked with farmers in order to reduce carbon emissions.Control: They are keeping track of their progress by conducting an inventory of their use of Green House Gas. The result in 2010 was 1,006,854 metric tons of GHG they were using. In 2011 the results were 979,963 metric ton of GHG being used. A reduction of 2. 7%. They are continuing to monitor the GHG use. Since the efficiency program is working they will continue trying to find more ways to reduce their use of GHG. http://www. starbucks. com/responsibility/environment/climate-change Wk 3: Dis Now that you have learned about aspects of the communications model, such as anaging communication, planning, and decision making, you will explain the communications model from the sender’s and receiver’s perspectives in this week’s class discussion. Discuss the following: Explain the steps to successfully communicate a message to a receiver. Which steps of the process do you find most challenging in your communications and why? The first step is the mess age†¦. The message is the information that you want to communicate. The next step is encoding†¦ This is the process of transferring the information you want to communicate into a form that can be sent and correctly decoded at the other end. Your success in encoding depends partly on your ability to convey information clearly and simply, but also on your ability to anticipate and eliminate sources of confusion the key part of this is knowing your audience. Failure to understand who you are communicating with will result in delivering messages that are misunderstood. channel†¦ messages are conveyed through channels, with verbal including face-to-face meetings, telephone and videoconferencing; and written including letters, emails, memos and reports. Different channels have different strengths and weaknesses. decoding†¦Just as successful encoding is a skill, so is successful decoding just as confusions can arise from errors in encoding, it can also arise from decodi ng errors. This is particularly the case if the decoder doesn't have enough knowledge to understand the message. receiver†¦ your message is delivered to individual members of your audience. No doubt, you have in mind the actions or reactions you hope your message will get from this audience. Keep in mind, though, that each of these individuals enters into the communication process with ideas and feelings that will undoubtedly influence their understanding of your message, and their response.To be a successful communicator you should consider these before delivering your message, and act appropriately. Wk 5: Dis You have read about ethics and social responsibility, and perhaps watched this week’s video selection. Consider what you have learned, and apply it to your own business area. In this week’s class discussion, you will describe ethical situations in a manager’s role related to your area of study. Discuss the following: Describe three common ethical iss ues facing managers in your chosen industry. The industry of my choice is Business management.I chose this because I want to own my own business and be my own boss. The three ethical issues that I feel that managers are facing in this industry is 1. Discrimination 2. Fraud 3. Authority. 1. Discrimination is a serious issue in a lot of businesses today. Some companies discriminate against race, sex/gender, and most often now sexual preference. There is a place in my town that actually won't hire anyone but Mexicans because they are said they work harder than anyone else. Sure they have a few of blacks and whites there.My so called in-law is a supervisor there and told me before I put in my application that they are not gonna hire me because they want more Mexicans. It's crazy but true and it's not fair. I am a hard worker and I shouldn't be denied a job because of my race. 2. Fraud is another issue and a lot of are guilty of it. Employees and managers are guilty of it just to get a h igher position or just hired. Some lie about education and work history. We lie because most companies don't check everything on the application. If everything was checked then it would be a lot of sad unemployed people.Lying about education, work history and qualification is in every company. This â€Å"person† I know found a website to get fake GEDs and she is using hers. She been with the company for 3 years. If they are not gonna check all information on applications then they are lying themselves. They say they go over applications and they don't. 3. Authority is the biggest issue to me personally. I have worked for my in-law about 10 years ago (before the mexican issue) and she abused her authority. She felt that since she was in a higher position she would use it and make us (workers) so some of her work.She would pull some of us off our machines to do inventory. We did it for a while until the plant had a company meeting. We were told what our jobs were and asked why were doing other things that kept our production low. No one spoke up until I did. Some feared they would lose their jobs but not ME. I told on her and she was so they started making her do inventory and record it on paper. She was mad at me and I didn't care because she was not my cup of tea anyway. We all got a $1 raise because we had done our job and part of hers also. Wk 6: DisIn this week’s class discussion, you will consider the legal, ethical, and social implications of real world business practices. Find an example of a business facing a legal, ethical, and/or social responsibility dilemma. Create a one-paragraph summary of the dilemma and the steps you think the organization should take to resolve the issue. My story will be about KFC there first battle was the dead chickens that they are suppose to disposal, they continue to use them for more meat. For people to know that it can be a very big lost on customers and a very bad look on the business.The second battle wa s from a twister chicken wrap, a 14 year old girl was brain damaged from eating one it nearly killed her. She was in a coma for at least 6 months at the age of 7 trying to recover from the sickness. She had caught a disease they call Spastic Quadriplegia, and it damages all four limbs so they had no choice but to place her in a wheelchair. She was awarded 5 million from the problems that KFC caused the parents said it will be a very big help because of the situation, but she is still torn that daughter had to face these problems and deal with it for the rest of her life.This should be a lesson to everybody that is why I am so funny with my food now and seeing two things happen like this just led me with the choice of never going back KFC ever again. This is life threatening things that can happen in the line of business that's why when it comes to me having a business everything will be legit. Wk 8: Dis Managers are affected by the organizational environment, and help to create it. Their role is instrumental in a successful organizational culture. In this week’s class discussion, you will define the manager’s role as it relates to various organizational cultures.Discuss the following: Think of an organization with which you are very familiar. How flexible/rigid are the managers at this organization with regard to policies and personnel? Identify and describe the factors you think helped to shape this organization’s culture. Strategic planning involves a set of procedures for making decisions about the organizations long-term goals. In order to achieve these goals, managers have to devise a plan that incorporates both flexible and ridged forms of management (Bohlander ; Snell, 2010). On many occasions in the past, I have worked as a customer service agent.In this position, customer agents have access to personal information of their customer. Customer service agents must comply with laws set forth by the government. Not following these proc edures during every call could possibly render huge fines or, worst case scenario, dissolution of the organization. For this reason, certain disclosures and/or disclaimers must be stated during each and every call. In this case, I had very rigid rules, regulations, policies and procedures to follow in order to avoid legal ramifications or loss of employment.At the same time, I was given some empowerment in order to satisfy customer complaints and issues such as changes to the account, issuing credits, or billing discrepancies. Helping customers find the best solution to their problem requires some flexibility, but the degree was still limited. We had a few solutions to choose from that did not require manager approval. If the issue could not be resolved with what we had to work with, then the manager’s approval was needed. Although most agents these days are given more freedom to make decisions, there are still boundaries that cannot be crossed or overlooked.Companies are bec oming more lenient and allowing employees to use their judgment in areas of customer satisfaction. Empowerment managers or employees make them feel content, capable, and competent. This in turn will elevate morale, enhance the company’s culture, and increase customer loyalty (Williams, 2012). Sources: Bohlander, G. , ; Snell, S. (2010). Managing human resources. Mason: Cengage Learning Williams, C. (2012). Effective management. Mason: Cengage Learning Wk 9: Dis Delegation is one of the important roles of management.In the class discussion for this week, you will practice demonstrating effective delegation techniques and strategies. Consider your own experiences in your discussion. Discuss the following: List three work tasks that managers could successfully delegate to employees. * A manager could instruct an associate employee to do simply housekeeping tasks such as sweeping, mopping, wiping surfaces and cleaning bathrooms. I feel that the delegation of power to the associat e employee gives the managers time to do more important tasks to the business. * A manager could delegate the responsibility of restocking merchandise.This delegation of authority not only frees up the managers schedule but also instill some pride for the employee on their involvement within the company. * A manger could delegate assistant manager to do inventory reports, scheduling other employees and making orders from vendors. This ensures that the assistant manager can continue the business the way the manager would run it in their absence. List three work tasks that managers should not delegate. * I do not feel that any form of Loss prevention should be handled by any other employee than the manager.With keeping this task with the manager the possibility of preventing employee theft goes up. * Keeping up and maintaining sales goals should not be delegated to other employees. If the employee is focused on sales goals their customer service skills could become lax in hopes of rea ching the goals. This could also place doubt the employees mind about the security of their position with the company. * Customer Complaints is also something that should be handled directly with the manager. With the manager having more experience with irate customers the situation is more likely to be resolved with as little conflict as possible.Explain your reasoning Wk 10: Dis In the class discussion this week, you will consider the age and gender aspects of diversity within your field of specialization. Discuss the following: Think of an organization within your industry with which you are familiar. What is the approximate age range of its employees? 18 to 45 years of age. What would you guess is the average age? I would say the average age is 34. Which gender is more prevalent within the organization’s workforce? The male gender is dominant in this industry. Are most of the managers female or male? Male.How do the factors above influence the effectiveness of the organiz ation? This particular organization, one of the leading garage door companies in the bay area, is open minded to both males or females holding any position, from a person of labor to General Manager, as long as you are qualified. Every employee is treated with respect ; professional behavior. Because each new employee is trained properly ; supported by the staff, it creates a work environment where people enjoy working there ; have been there for many years. The best way I can describe it is the company has a family atmosphere about it.

Free Essays on Influence Of Hip-Hop

are just a tool of the musicians that helps give them an appearance of being Benninger 2 gangsters, pimps, or dealers. It is these types of people that represent power and control to some or a glimpse into an unknown world to others. Either way, this image is what makes money. Further proof that rap artists are selling an image and not real life is that many rap artists are happily married men with wives and children that they truly care about. Dr. Dre, one of the forefathers of hardcore rap, in an interview with MTV, readily admitted that what he sells in his music is not a life that he himself wishes to live. He, like many other rap artists, does not view women as derogatory ... Free Essays on Influence Of Hip-Hop Free Essays on Influence Of Hip-Hop Influence of Hip-Hop Controversy has always been a prominent characteristic of popular music throughout the twentieth century. Whether it be the controversy surrounding Elvis' swinging hips, the Doors' suggestive lyrics, or Alice Cooper's stage antics, this controversy always seems to be followed by undue criticism from the media. One form of musical expression that has been in the news recently because of its negative attention is hip-hop. Rap, a relatively new form of musical exposition, has been criticized for its so-called anti-women lyrics. Some have even said that these types of lyrics are veering toward rape music (Faludi 267). This is just simply not true. Once thought of as a passing fad, rap has been able to fabricate many facets of popular culture. Due to their raw and insouciant lyrics, many artists have met opposition by conservative groups that believe rap spreads an anti-women message. These groups argue that the lyrics in many rap songs degrade women by calling them b itches, hoes, and tricks. These words, however, do little more than sell records. It is the image that rap artists represent as a whole that the youth of America buy. Although these terms may sound degrading, these lyrics have no real influence on America's image of women. These words are just a tool of the musicians that helps give them an appearance of being Benninger 2 gangsters, pimps, or dealers. It is these types of people that represent power and control to some or a glimpse into an unknown world to others. Either way, this image is what makes money. Further proof that rap artists are selling an image and not real life is that many rap artists are happily married men with wives and children that they truly care about. Dr. Dre, one of the forefathers of hardcore rap, in an interview with MTV, readily admitted that what he sells in his music is not a life that he himself wishes to live. He, like many other rap artists, does not view women as derogatory ...

LinkedIn says the 2011 most overused professional buzzwords in the United States are “creative,” “organizational” and “effective”

LinkedIn says the 2011 most overused professional buzzwords in the United States are â€Å"creative,† â€Å"organizational† and â€Å"effective† On December 13, 2011, LinkedIn released its â€Å"most overused† buzzwords list for 2011.   Here is the list of the top 10, with â€Å"creative† reigning at the top.   When a particular country or countries stood out for overuse of a term, the country name(s) are listed in parentheses: Creative (Australia, Canada, Germany, the Netherlands, the United Kingdom and the United States) Organizational Effective (India) Extensive experience Track record (Singapore) Motivated (Ireland) Innovative Problem solving (Italy) Communication skills Dynamic (France) The good news?   Some people heeded last year’s list and stopped overusing at least some of the following 2010 Overused Buzzwords: Extensive experience Innovative Motivated Results-oriented Dynamic Proven track record Team player Fast-paced Problem solver Entrepreneurial The four exact matches between 2010 and 2011 years are â€Å"motivated,† dynamic, innovative and extensive experience. There are also some near matches with â€Å"problem solving† vs. â€Å"problem solver† and proven track record vs. track record (I personally have tired of all of these terms). I believe job seekers and career professionals have done some good work changing the landscape four of the terms on the list have changed, and all of them have changed rank.    Lets face it:   There will be overused words every year.   I’m just glad to see we’re learning lessons along the way. How Creative are You? This year’s primary lesson:   Don’t say you are â€Å"creative† – demonstrate your creativity!   Design and upload a PowerPoint presentation to SlideShare and post it to your LinkedIn profile.   Give examples of marketing strategies you devised.   Include your artistic portfolio in your profile.   And don’t use the same words everyone else is using!   We now know that asserting you are â€Å"creative† is a sure way to prove that you are not. Met or Exceeded Organizational Goals? â€Å"Organizational† is a bit tougher.   How do you say you met organizational goals without saying you met organizational goals?   One thing to keep in mind is that of course you are going to strive for and meet organizational goals!   What other goals would you possibly want to report?   I admit I will be a little sad to let this term go, but I see the point of finding alternatives.   â€Å"Meet targeted goals† would be just as effective (oh did I say â€Å"effective†?   Send me to India where I’ll be in good company!)   Or perhaps a chart of goals vs. accomplishments would obviate the need for the term organizational.   I predict that next year â€Å"goal(s)† and â€Å"target(s)† will top this list. Devise an Effective Strategy Lately? Thankfully there are a multitude of ways to convey the concept of â€Å"effective.†   Ã¢â‚¬Å"Successful† is the clearest alternative, followed by â€Å"winning,† â€Å"profitable,† â€Å"lucrative,† â€Å"productive,† â€Å"fruitful,† â€Å"targeted† and even â€Å"efficacious† (I don’t love that last one as a resume/profile adjective).   Take your pick or find another way to say what you mean!   (Sometimes you can just leave out the adjective completely, as I did by avoiding â€Å"find another effective way† in that last sentence.) As for extensive experience and track record, these terms are like nails on a blackboard to me.   I see them a lot and make short work of them on my resumes. How many of these top 10 overused words show up in your profile?   Please share below. And   if you want expert assistance to craft a LinkedIn profile that stands out in a sea of 135 million LinkedIn users, contact The Essay Expert through our Web Form or at 608-467-0067. Like this article?   You might also enjoy Ten Buzzwords to Take Off Your LinkedIn Profile Now published by Time Newsfeed. Category:Archived ArticlesBy Brenda BernsteinDecember 19, 2011 2 Comments Kent V says: December 20, 2011 at 12:02 pm How did they miss sustainable? A particularly awful one since it has so many connotations: 1) environmentally friendly 2) doing something positive that sticks 3) keeping the business alive 4) not hogging or wasting resources (or not getting caught doing it) 5) from the old green revolution, when green meant crop based, not clean: using local, renewable stuff, rather than paying a big company for a remedy 6) an admirable word to put in the annual report or PR release to mean you operate responsibly, whatever that is. and on and on Some years back I would have added leverage as a verb. Too late, it stuck. Log in to Reply The Essay Expert says: December 20, 2011 at 12:31 pm Thanks for the suggested addition! Im sure this one is overused in certain sectors, though not universally enough to make it onto the list. Maybe this world would be a better place if sustainable were on the top of the list! Log in to Reply

Breakthrough of Electricity-Powered Vehicles and their Potential Essay

Breakthrough of Electricity-Powered Vehicles and their Potential Benefits - Essay Example So it must be the decision of everyone to at least consider partaking in the prevention of increasing consequences of environmental pollution that affects the local, regional, and global environment. It is in this reason that the United States should consider looking for alternatives that will totally eliminate driving fuel-based motor vehicles. Driving electric cars in the future is a good alternative due to the following economic and environmental reasons. Electric cars will decrease America’s dependence on foreign fuel â€Å"Oil is the lifeblood of modern civilization† (Pollack 278). It could not therefore be contested that America’s modern economy rely heavily on foreign fuel. However, one essential advantage in driving electric cars is to minimize the dependence of countries like the United States on countries which can produce substantial amount of oil for global consumption. Unfortunately, the impacts that electric-powered cars have to offer and all of the benefits that are derived from them are not appropriately communicated to the public. The United States is without question highly dependent on oil that has become a major source of worldwide conflict. With the utilization of the electric-powered car, countries like the United States will be able to achieve independence on imported oil. Reaching this ambition appears to be so close yet so far considering â€Å"a real, permanent solution to deal with the economic pain and strategic vulnerability inflicted on every American as a result of the collective foreign oil addiction† (Huffington Post). Purchasing oil is outrageously expensive, and the United States is already in debt with the Middle East leaving vulnerability to manipulation. The United States should not be dependent on any country, let alone the Middle East, especially not for a resource that has ultimately led to war. Electric cars using renewable energy will sort out this mess once and for all. As President Obama s tates in his speech, â€Å"our economic prosperity should not be beholden to the Middle East, or anywhere else† (Huffington Post). This addiction cannot be easily solved by turning to other countries for drilling but can be resolved by the government urging Americans to be in control of the future energy consumption. This could not be possible without the uprising usage of electric vehicles. â€Å"Using domestically-generated electricity rather than relying on foreign oil, we can achieve energy independence and will no longer need to engage in costly wars in the Middle East to secure energy supply† (Papercut Films). Electric cars will decrease emission of green house gases Every fuel-powered car releases massive amount of dangerous gases, rapidly adding to the buildup toxins in the atmosphere. Specifically, the combinations of Carbon, Nitrogen, and Sulfur Oxides, and Hydrocarbons [question: are these words capitalized?] emitted from the exhaust pipe. Besides solid evid ence, these scientific terms hold no significance, unless one is aware of the everlasting affects these gases have on the environment. In the midst of the car’s fumes merging into the air that people breathe, the destruction of the ozone layer is also intensifying, which in turn increases global warming. Inhaling Carbon Monoxide impairs the flow of oxygen to the brain, lung problems including cancer, birth defects, and ultimately can lead up to damaged